Optimizely Presents: KISSmetrics - Leveraging Analytics in Testing
Reserve your spot today:
About the webinar series:
Optimizely's Analytics in Testing webinar series is designed to help you make the most of your analytics platform and Optimizely.
Featuring experts from our analytics partners, we’ll walk through some quick tips and pointers and share what integrating your Optimizely experiments with your analytics platform can help you achieve.
Featuring: Lars Lofgren
Marketing Analyst, KISSmetrics
Understanding how to leverage site analytics to complement your testing strategy can dramatically increase efficiencies in test idea generation and test measurement.
Organizations and teams that take advantage of an integrated approach enjoy faster testing cycles and quicker discovery of "difference maker" insights.
In this webinar you will learn:
The wrong way to test, and how to avoid it
5 places to get ideas for testing
How to integrate KISSmetrics into Optimizely
At the conclusion of the webinar, we will open it up for Q&A.
Wednesday, August 8, 2012 10:00 AM - 11:00 AM, PDT