Speakers

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Tim Grace
Product Management Leader, Trunk Club
Tim leads product management at Trunk Club and enjoys experimenting on human beings.
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Mike Wolf
Product Design Lead, Trunk Club
Mike is a lead on the design team and is responsible for building digital applications for members and stylists.
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Oli Gardner
Co-Founder, Unbounce
Oli has seen more landing pages than anyone on the planet. He coined the term Conversion Centered Design, and speaks internationally on the subject. At Unbounce, he lives in front of a 20ft whiteboard, mashing up landing page optimization to create better conversion experiences. His disdain for marketers that send PPC traffic to a homepage is legendary.
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Jessie Becker
CMO, Optimizely
Jessie Becker is the Chief Marketing Officer at Optimizely. She oversees all marketing activities including demand generation, customer marketing, product marketing, content marketing, and PR. Prior to joining Optimizely, Jessie was Interim Chief Marketing Officer at Netflix, where she was responsible for the global brand and customer acquisition programs. Previously, Jessie has held roles at Amazon.com, Microsoft, and Oracle. Jessie holds a B.A. from the University of Pennsylvania, a B.S. in Economics from The Wharton School, and an M.B.A. from Stanford University, where she was an Arjay Miller Scholar. Jessie lives in Palo Alto, California, with her husband and two children.

Agenda

2:30 - 3:15
 
PROSPECTIVE CUSTOMER REGISTRATION
3:15 - 4:00 OPTIMIZELY KEYNOTE
Jessie Becker CMO, Optimizely
4:00 - 4:30 CUSTOMER CASE STUDY
Tim Grace & Mike Wolf, Product Lead & Design Lead, Trunk Club
4:30 - 4:45 BREAK
4:45 - 5:30 THOUGHT LEADER PRESENTATION
Oli Gardner, Co-Founder, Unbounce
5:30 - 6:30 NETWORKING RECEPTION

Venue Details

Art Institute of Chicago
111 S Michigan Ave., Chicago, IL 60603
The Art Institute of Chicago collects, preserves, and interprets works of art of the highest quality, representing the world's diverse artistic traditions, for the inspiration and education of the public and in accordance with our profession's highest ethical standards and practices.
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Sponsors

Be a part of The Optimizely Experience in a big way by sponsoring one or more city stops! For more information, download the sponsorship prospectus or contact us with any questions: events@optimizely.com.
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