Conducting the Experimentation Orchestra

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In this on-demand webinar you'll hear from Jill Brown Thomas, The Head of the Optimization program at Wolverine Worldwide, as she discusses her own experience changing culture and building a testing program across 12 very different brands. From alignment on people, to building process, to buying technology, to changing and establishing new culture, Jill discusses what works and what doesn’t, and what the future holds for Wolverine’s Optimization Journey.

Watch this on-demand webinar to learn:

How to unify best practices across a portfolio of brands.
A new model for uncovering what’s important to test from Optimizely’s solution partner Clearhead.
New use cases for running experiments that move the needle.

By clicking the button, you are agreeing to Optimizely's Terms of Service and Privacy Policy. You’ll receive emails and communications from Optimizely and our affiliates and partners regarding products, news, updates, promotions and events. You can unsubscribe anytime by clicking here or by contacting us at the address below.

Jill Brown Thomas

Sr. Manager of User Experience

Wolverine Worldwide

David Neff

VP of Consulting

Clearhead, part of Accenture Interactive

Wes McCabe

Product Marketing Manager

Optimizely